Customer-centered Growth: Five Proven Strategies For Building Competitive Advantage
In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how todayas successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to grow--even under the most adverse business conditions.As we discussed earlier, Toyota Motor Sales U.SA. has a powerful strategy for capturing the voice of the customer and ... In hopes of more effectively demonstrating to dealers the advantages of good service, Toyota has launched theanbsp;...
| Title | : | Customer-centered Growth: Five Proven Strategies For Building Competitive Advantage |
| Author | : | Richard C. Whiteley |
| Publisher | : | Basic Books - 2008-08-01 |
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